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Cold lead reactivation

A 4-step Chet Holmes / Josh Braun chain. Reactivate cold leads with a value drop, run a permission-based discovery, follow up across 5 touches, then close. Best for B2B with leads sitting in your CRM.

intermediate·4 skills·~30 min setup
Install 4 skills in one click
Connectors needed: Email, Messagingset up missing →
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The chain

1
reactivationWake them up

Lead with insight, not pitch. Use the Dream 100 cadence.

2
discovery-callQualify

Permission-based opening. Disturbing question, not pitch.

3
follow-upMulti-touch

5x7 cadence. Vary medium between touches.

4
closingClose

Challenger close: teach, tailor, take control.

how to run this chain

  1. Install all skills above (one button at the top).
  2. Set up any missing connectors at /connectors.
  3. For each step: open the skill → Deploy as automation → fill values → schedule.
  4. (Coming) Auto-chain: deploy the whole recipe with output of step 1 feeding step 2 etc. via the recipe runner.